The Flood (Take That song) - Wikipedia
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"The Flood" is a song by British pop group Take That from their sixth studio album, Progress (2010). It was released as the lead single in the United ...
TheFlood(TakeThatsong)
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2010singlebyTakeThat
"TheFlood"SinglebyTakeThatfromthealbumProgressReleased15 October 2010 (2010-10-15)Studio
SarmWest
AbbeyRoad(London)
ElectricLady(NewYorkCity)
GenrePoprockLength
4:51(albumversion)
4:14(UKradioedit)
LabelPolydorSongwriter(s)
GaryBarlow
HowardDonald
JasonOrange
MarkOwen
RobbieWilliams
Producer(s)StuartPriceTakeThatsingleschronology
"HoldUpaLight"(2009)
"TheFlood"(2010)
"Kidz"(2011)
Musicvideo"TheFlood"onYouTube
"TheFlood"isasongbyBritishpopgroupTakeThatfromtheirsixthstudioalbum,Progress(2010).ItwasreleasedastheleadsingleintheUnitedKingdomon7November2010.ThesongisthefirsttofeatureRobbieWilliamssincehisreturntothebandinJuly2010,andfeaturesbothWilliamsandGaryBarlowonleadvocals.
Thesongreceivedacclaimfromcritics,whopraiseditsanthemicsoundandWilliams'vocals.Itpeakedatnumber2ontheUKSinglesChart,andwasahitinternationally,includingreachingNo.1inPortugal.
Contents
1Promotion
2Criticalreception
3Chartperformance
4Musicvideo
5Tracklisting
6Chartsandcertifications
6.1Weeklycharts
6.2Year-endcharts
6.3Certifications
7Radiodatesandreleasehistory
7.1Radioadddates
7.2Releasehistory
8References
Promotion
ThesongwasplacedontheRadio1A-PlaylistforanumberofweeksafteritsfirstplayonradioinearlyOctober.ThebandappearedonXFactorresultshow6toperform"TheFlood"liveforthefirsttimeon14November,itwasalsothefirsttimetheyhadperformedasafivepiecein15years.TheyalsoperformeditonChildreninNeedandclosedtheshowwithnumber-onesingle"NeverForget".Theythensang"TheFlood"onXFactorItalyon23November,aswellasonTheVoiceofHollandon27November.FollowingthatwasSkavlan.
ThentheyperformeditonBenissimoon1December.NextupwasTheLateLateShowinIrelandon10DecemberandthentheyperformeditliveonWetten,dass..?inGermany.Theyalsoperformed"TheFlood"onStrictlyComeDancingandDanceaveclesstars.TheylatersangitontheXFactorfinalon12December,wheretheyalsosangtheirnumber1single"NeverForget"withthefinalthreecontestants.TheyclosedtheRoyalVarietyPerformancewith"TheFlood",withtheirbackingdancersrepresentingtheprogressofman.
Criticalreception
ThesinglegainedravereviewsacrossthemediaandsocialnetworksitessinceitsfirstplayatBBCRadio1withsocialnetworkusersandfanscommentingonthesingleas"incredible".[1]
DuringtheITVbroadcastofthedocumentaryLookBack,Don'tStare,EltonJohnappearstolistentoanearlydemoofthesongwiththebandandcomments"Brilliant,doyouknowhowbigthisisgonnabe?"[2]-however,thiswasclevervideoeditingandtheextendedcutrevealsEltonwasactuallylisteningtothesongUndergroundMachine.
DigitalSpyawardedthesingle4starscommentingthatthesingle"revealsitselftobeagenuinelyepicpopbelter".[3]TheDailyTelegraphagainpraisedthesinglestating"TheFloodisastirringus-against-the-worldpopanthemthatblendsthebestofWilliams'rabblerousinginstinctswithGaryBarlow'ssmoothsongwriting."[4]Orangeagreedwiththisview,statingthat"whenitcomestoperfectpop,they'restillthemastersoftheirgame".[5]
TheFloodwasnominatedforanIvorNovelloAwardin2012forbestworkandmostperformedsong.[6]
Chartperformance
ThesingleachievedcommercialsuccessintheUnitedKingdomandacrossEuropeuponrelease,chartinginmorethan20countriestodate.
"TheFlood"debutedinDenmarkatnumber7on22October2010beforemovingupto4.ItremainedintheDanishSinglesChartforatotalof20weeksandwascertifiedGoldbytheIFPI.[7]ThetrackdebutedintheTop10inIrelandontheIrishSinglesChartdated11November2010,atnumber8,butlaterrosetonumber3whilstalsospending15weeksintheIrishTop50.[8]On14November2010,thesingledebutedatnumber2ontheUKSinglesChartwithsalesof69,484copies,andremainedtheretheweekafterselling89,917;itwasheldoffnumber1.Thetrackhassoldover600,000copiestodateintheUnitedKingdomalone,beingcertifiedasPlatinum,andhasspentatotalofeightweeksintheUKtoptenand20weeksinthetop100.[9]
Thesongpeakedatnumber6inSwitzerlandandremainedinthechartsfor21weeks,alsopeakingatnumber14inAustriawhereitspent19weeksintheAustrianSinglesChart.Thesinglebecametheband's16thtop40singleinGermanywhereitpeakedatnumber12andspent25weekswithintheGermanChartsandinNorwaythebandcontinuedtheirconsecutivehitswithTheFloodpeakinginsidethetop5atnumber3.[10]IntheNetherlandsthesinglepeakedatnumber4andhastodatespent16weekswithinthecharts,whilstthesinglepeakedatnumber2inItalywhereitwascertifiedGoldbytheFIMI.[11]
Musicvideo
Themusicvideo,directedbyMatWhitecross,featuresthefivemembersofthebandracingagainstanothercrewinspecially-madefive-seaterscullingboats.[12]Theband'sboatisnamed"Progress"aftertherecordbreakingnumber1album,whilstthebandwearold-fashionedwhiterowingkits,bearingacustom-designedTakeThatcrest.Thegroupisshowntobecompetinginaraceagainstayoungercrewandalthoughlosingtherace,thegroupcontinuegoingpastthefinishline(totheconfusionofthewinningteam)andareshowntorowdowntheRiverThamespastfamousLondonlandmarksbeforefadingawayintoastormysea.ThevideoforthesinglewasfilmedinJuly2010onDorneyLakeinBuckinghamshire,whichplayedhosttotherowingeventsatthe2012SummerOlympics,[12][13]aswellasonlocationontheRiverThames.[14]
Tracklisting
UKCDsingle
"TheFlood"–4:51
"TheFlood"(instrumental)–4:51
UKDVDsingle
"TheFlood"(Video)–5:00
"TheFlood"(BehindtheScenes)–2:30
UKpromosingle
"TheFlood"(radioedit)–3:54
"TheFlood"(instrumental)–4:51
GermanCDsingle/UKiTunespackage
"TheFlood"–4:51
"TheFlood"(video)–5:00
Chartsandcertifications
Weeklycharts
Chart(2010–11)
Peakposition
Austria(Ö3AustriaTop40)[15]
14
Belgium(UltratipFlanders)[16]
3
Belgium(Ultratop50Wallonia)[17]
24
CzechRepublic(Rádio–Top100)[18]
27
Denmark(Tracklisten)[7]
4
Europe(EuroDigitalSongs)[19]
3
Europe(EuropeanHot100Singles)[20]
4
Finland(Suomenvirallinenlista)[21]
28
FinlandRadio(Suomenvirallinenradiolistasijoitus)[22]
6
FinlandSales(Suomenvirallinensinglelista)[22]
28
France(SNEP)[23]
37
Germany(OfficialGermanCharts)[24]
12
Hungary(RádiósTop40)[25]
16
Ireland(IRMA)[26]
3
Italy(FIMI)[27]
2
Netherlands(DutchTop40)[28]
16
Netherlands(SingleTop100)[29]
3
Norway(VG-lista)[30]
3
Portugal(AFPCharts)[31]
1
Russia(NFPF)[32]
100
Scotland(OCC)[33]
2
Slovakia(RádioTop100)[34]
44
SouthKorea(SouthKoreaGaonChart)[35]
7
Spain(PROMUSICAE)[36]
44
Sweden(Sverigetopplistan)[37]
24
Switzerland(SchweizerHitparade)[38]
6
Taiwan(RIT)[39]
7
UKSingles(OCC)[40]
2
Year-endcharts
Chart(2010)
Position
Denmark(Tracklisten)[41]
5
Europe(EurochartHot100)[42]
63
Germany(OfficialGermanCharts)[43]
81
Ireland(IRMA)[8]
21
Italy(FIMI)[44]
60
Netherlands(SingleTop100)[45]
98
Norway(VG-lista)[46]
7
UKSingles(OfficialChartsCompany)[47]
35
Chart(2011)
Position
Netherlands(DutchTop40)[48]
100
Certifications
Region
Certification
Certifiedunits/sales
Denmark(IFPIDanmark)[49]
Gold
15,000^
Germany(BVMI)[50]
Gold
150,000
Italy(FIMI)[51]
2×Platinum
60,000
UnitedKingdom(BPI)[52]
Platinum
602,000[9]
Streaming
Denmark(IFPIDanmark)[53]
Gold
50,000
^Shipmentsfiguresbasedoncertificationalone.Sales+streamingfiguresbasedoncertificationalone.Streaming-onlyfiguresbasedoncertificationalone.
Radiodatesandreleasehistory
Radioadddates
Country
Date
UnitedKingdom[54]
8October2010
Releasehistory
Country
Date
Format
Label
Denmark[55]
15October2010
Digitaldownload
PolydorRecords
Germany[56]
5November2010
CDsingle,digitaldownload
UnitedKingdom
7November2010[57]
Digitaldownload
8November2010[58]
CDsingle
Worldwide
14November2010
Digitaldownload
References
^Metro.co.uk,AnnLeefor(8October2010)."TakeThat'snewsongTheFloodgetsravereviewsonTwitter".
^MissWilliamsArg(22September2012)."TakeThat-LookBackDon'tStare(FULLDVD)".Archivedfromtheoriginalon26September2012–viaYouTube.
^"TakeThat:'TheFlood'".DigitalSpy.6November2010.
^"NeilMcCormackTheTelegraph07-11-10".Archivedfromtheoriginalon12November2010.
^"ChartBlog:TakeThat-'TheFlood'".BBCChartBlog.
^"TheIvorNovello2012nominations".DigitalSpy.17April2012.
^ab"TakeThat–TheFlood".Tracklisten.
^ab">>IRMA<
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